We don't do playbooks or decks.
I work with platforms and AI companies carrying the weight of trust & safety at scale.
I've spent over a decade inside global platforms like Amazon, TikTok, LEGO, Google, and Bumble. I've written, enforced, and defended policies across every edge case you can imagine: AI hallucinations, developer ecosystems, political disinformation, child safety.
Protocol One helps you translate that operational reality into language regulators, media, and the public can act on and trust, so your safety work holds up under outside scrutiny.
For Platforms & AI Companies
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Regulatory and legislative communication: comment letters, testimony prep, structured regulatory disclosures, and briefing materials that translate internal trust & safety reality into language that holds up under external scrutiny
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Reviewing and adapting trust & safety policies for the age of AI
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Creating actionable, scalable frameworks for content moderation and integrity
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Advising on developer platform safety and safety-by-design integration
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Leading cross-functional policy refinement and enforcement strategy
For Media, Think Tanks, and Public Discourse
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Writing op-eds, articles, and longform commentary
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Speaking at panels, conferences, and expert roundtables
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Helping shape the public narrative around platform governance and AI ethics
The problem isn't bad actors. It's a structural mismatch.
Legislative timelines and product timelines move at completely different speeds. By the time a rule is drafted, the technology it describes has often already changed.
The detail that makes your trust & safety work credible lives inside your company, in enforcement data, product logs, and the day-to-day reality of how systems behave at scale. But that reality rarely reaches regulators, media, and the public in language they can act on and trust.
So platforms get read in the worst possible light, not because the work isn't there, but because it never gets translated out of internal shorthand and into terms that hold up under outside scrutiny.
That's the gap Protocol One fills. I help platforms and AI companies turn what's actually happening inside their safety operations into clear, defensible communication for regulators, media, and the public. The core skill is translation, pointed outward.
Why can't companies just do this themselves?
The people who know the operational reality best are usually heads-down running it, and they aren't trained to translate it into language that survives a comment letter, a hearing, or a headline.
Legal keeps you safe. Comms keeps you on message. But neither is built to explain how your safety systems actually work to an outside audience that starts from skepticism.
That's the space I work in: translating internal trust & safety reality into external communication that is accurate, credible, and holds up when it's tested.
I work with the people trying to do the hard thing, and do it well.
Platforms
Building or scaling policy, product integrity, and trust & safety work
AI Companies
Embedding ethics and harm prevention into emerging tools
Safety & Policy Teams
Communicating their work credibly to regulators, media, and the public
Think Tanks & Media
Elevating the conversation through clarity and lived insight
Led by someone who's seen where policy fails, and how to fix it.
I'm Daisy Soderberg-Rivkin, founder of Protocol One Advisory. Over the last decade, I've worked across global platforms including Amazon, TikTok, LEGO, Google, Bumble, and Rover. I haven't just written policies. I've defended them under pressure, explained them to skeptical outside audiences, and redesigned them when they broke.
But what sets my work apart isn't the résumé. It's the vantage point.
I help platforms and AI companies communicate their trust & safety work to the people scrutinizing it, refining policies for emerging risks and translating complexity into clarity through disclosures, testimony, op-eds, commentary, and panels. Whether it's preparing a comment letter, assessing AI model harms, or helping a newsroom understand the latest content moderation shift, I bring the insight and the language to make it real.
This work lives at the intersection of systems, people, and public trust. I don't offer playbooks. I offer precision.
Let's stay in touch.
I'm not taking on new engagements right now, but I'm always glad to connect. If you're working on something in this space, or want to be in touch for when my schedule opens up, send a note.
Protocol One. Because policy only matters if it works.